Company News, New Products

eSalon Branches Out Into Mass Market

Expanding into CVS and Target.

eSalon – the online custom at-home hair color company – is once again disrupting the box hair dye category. With over 6 million custom deliveries, the four-time Allure Best of Beauty winner now offers starter custom hair color kits at 1,500 CVS stores nationwide and will soon be available at Target. CVS customers can purchase the eSalon Hair Color Starter Kit at $15.99 and activate their personalized hair color journey at home. For CVS, eSalon’s Hair Color Starter Kit eliminates o...

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